Social Strategist & Creative Concepter
Rough and detailed concept development and scriptwriting for social and video campaigns for brands such as Burger King, Milka and Deutsche Bahn; on-set shoot supervision.
Social media content concepts, content series development and scriptwriting for a range of clients, from political institutions to brands; first projects in production and video editing.
Social media monitoring, editorial planning and strategy. Content production and graphic design.
Social media monitoring, graphic design and content planning.
Gained over 30,000 new followers in just under three months through organic growth. Produced at least one video every two days (71 videos total); every video surpassed 10,000 views, with 22 videos exceeding 100,000 views, 5 videos surpassing 500,000 views, and 1 video reaching over 1 million views. Achieved all results without any paid advertising. Notably praised in media reports for masterfully leveraging short-form video strategies against political opponents.
- Built and scaled a niche Instagram account focused on K-pop photo card trading and group orders to over 3K organic followers and 3.4K+ customer reviews/proofs.
- Developed and implemented a content strategy that consistently generated engagement and conversions for group order posts.
- Managed end-to-end customer communication and logistics, including claim tracking, payments, updates, and packaging/shipping.
- Maintained regular contact with Korean suppliers and coordinated international shipments, customs, and domestic delivery.
- Established a strong brand voice and built long-term customer relationships through community engagement and proactive support.